Who we are
Born in Jacob’s Well — Worn Everywhere
Well Bred Threads was created by a few mates living in the quiet, salty-air streets of Jacob’s Well, nestled in the northern end of the Gold Coast. What started as banter over beers and a shared love of good design quickly grew into a passion project - one rooted in community, style, and the kind of laid-back confidence that defines coastal life.
We’re not chasing trends - we’re building a brand that feels like home. From buttery-soft tees to clean, no-nonsense cuts, every piece is made to be worn well, worn often, and worn proud.
Locally inspired. Globally worn.
Our gear is designed with our crew in mind — the surfers, fishos, tradies, musos, and everyone in between who values quality, comfort, and a bit of cheek. Whether you’re heading out on the boat, lighting the BBQ, or hitting the road for a weekend away, Well Bred Threads is made to go with you.
Thanks for supporting the vision. We’re stoked to have you along for the ride.
– The Well Bred Crew
Contact us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!